Braddock Portraits: Episode 10–The Library

A cornerstone of the community, the Braddock Carnegie library has become a symbol of the town’s resilience. After narrowly avoiding destruction, the roofless library was purchased by Braddock’s Field Historical Society for just a dollar. Today, through community renewal efforts, the library has a future. Brought to you by Levi’s in partnership with IFC and (more ...)

“The Muscle Shoals Sound and the Billy Reid Style”

Along with VBS.tv, we went down to Billy Reid’s hometown in Alabama for his annual “Billy Reid Shindig”, a three-day-long celebration swelling with live music, culinary delights, non-descript bottles of moonshine and plenty of Southern hospitality. While we were down there, we shot a documentary about the working musicians of Muscle Shoals, a group of (more ...)

Levi’s® Work Wear By Billy Reid

This Friday, October 10th, Levi’s will unveil the “Levi’s Work Wear by Billy Reid” collection through a series of celebrations at New York Fashion week, simultaneous parties at multiple Billy Reid stores across the United States, and a host of other great happenings. Levi’s collaboration with the Florence, Alabama-based designer has been the talk of (more ...)

Levi’s® Sherpa-Lined Trucker Jacket by Opening Ceremony

This fall, Levi’s has collaborated with 5 brands to create a series of special edition Levi’s Work Wear Trucker Jackets, all hand crafted in the USA. Whether they integrate a signature work wear technology like Filson’s oiled tin cloth, or pay tribute to the distinct aesthetic of a group of American workers, each jacket explores (more ...)