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Find your perfect fitting jeans with Levi’s® Curve ID

Mar 25, 2011

Style

Thousands of women from New York to San Francisco came out to the “Calling All Curves” Levi’s® Curve ID event in search of their perfect fitting jeans. The first step was to get a custom fitting from a Levi’s® fit specialists. The process only takes a couple of minutes while our in-store fit specialists measure your (more ...)

And the new Levi’s® Girl is….

Mar 7, 2011

Uncategorized

Our fans voted and the next Levi’s® Girl is….Gaby Dolceamore! Gaby hails from Brooklyn, NY and will be joining us here at Levi’s® HQ in San Francisco. Check out her predecessor Meghan Smith introducing Gaby in this short video. Be sure to follow Gaby’s tweets as she brings you a behind-the-scenes look into the world (more ...)

Levi’s® Water<Less “Made in USA” Jeans and Trucker Jacket

Mar 3, 2011

Style

In 1873, Levi Strauss and his partner, Jacob Davis, patented and produced the first riveted denim jeans for the hardworking men of the American frontier. The denim fabric came from the Amoskeag Mill in New Hampshire. The copper rivets and button fly were likely forged from metals mined in the hills of the Western United (more ...)

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Find your perfect fitting jeans with Levi’s® Curve ID

And the new Levi’s® Girl is….

Levi’s® Water<Less “Made in USA” Jeans and Trucker Jacket